Imagine this. It’s Friday afternoon and it is time for a weekly company meeting. The meeting will review what was completed during the previous week and what your office has planned for the rest of the month. Your employees come in unprepared and blindsided. No one is ready to talk on what they have accomplished. Even worse, no one has any plans for the coming month.
Naturally, you become frustrated.
The confusion could be the product of poor digital communication within your office. The cause of this can be a variety of issues, the biggest reason being disengagement. According to a recent gallup poll, 70% of US workers are not engaged at work. Since disengagement can lead to poor digital communication, it is important to find a way to fix it effectively and efficiently. 3 key communication strategies to improve your workplace could be to keep your employees motivated, evaluated, and to create a plan.
With 70% of workers in the US disengaged at work it is up to you and your department managers to make a change. The more engaged your employees are the more productive they will be. A happy employee is an engaged (and productive) employee.
Motivation is an essential part of your communication strategies to improve your workplace. Without the proper motivation, your employees will become disengaged and unmotivated to complete their work.
You can get your employees motivated by:
Planning Employee Engagement Activities
Utilizing Employee Incentives
Implementing an “Employee of the Month” Program
Holiday Parties
For more ways to engage your employees, Employee Engagement Activities: Making Work Fun. Along with motivation, another great way to improve your communication strategies is to create a SWOT analysis.
SWOT analysis’ is a great way to evaluate your communication strategies to improve your workplace. This analysis will allow you to see how your team is performing as a whole.
For those of you who are unfamiliar, SWOT is an acronym for:
Strengths
Weaknesses
Opportunities
Threats
Usually a SWOT analysis is done to try to fix an issue that already exists or to simply look to see where the company can improve. Using a SWOT analysis to help improve your communication strategies in the workplace is the perfect solution.
Start by asking your office about the communication strengths that currently are in place in your office. After, transition into what the weaknesses are — from their point of view. Following this, ask about what opportunities can arise from good communication such as completing a job on time and to the best of your abilities. Finally, ask what threats could come in the way of your office having great communication.
Build a Ving with the results from your SWOT analysis. This Ving can be shared periodically or even customized to remind your workforce about how the results affect your digital communication strategies to improve the workplace.
Finally, a great way to improve your office’s communication strategies is to create a plan of action once your SWOT analysis is finished.
Now your SWOT analysis is done and you have all the information you need to evaluate how your office communicates.
What’s next?
The next step to improving your office’s communication is to create a plan of action. Just because you have all the information needed to succeed doesn’t mean you have a concrete plan on how to improve your communication. So, create a plan!
To create a successful plan of action make sure to include visuals. To make your communication plan more Visual, package all your information, documents, images, videos, and surveys into a Ving! With Ving, your communication plan will allow you to know who in your office is engaged and ready to improve the communication in your office.
Try ving today and revitalize your office’s communication!